Searchers are reading the answer, not clicking the links
AI Overviews, ChatGPT and Perplexity now answer many questions directly. If your brand isn't one of the sources they cite, you're invisible at the moment people decide. We make your content the answer they quote.
- Measure where AI engines mention you today
- Content structured for extraction and citation
- Built on the same SEO foundation Google rewards
Typical outcomes
- Monthly AI Overviews users (Alphabet, Apr 2025)
- 1.5B+Monthly AI Overviews users (Alphabet, Apr 2025)
- Click rate with vs without an AI summary (Pew, 2025)
- 8% vs 15%Click rate with vs without an AI summary (Pew, 2025)
- Share of Google searches showing an AI summary (Pew)
- ~18%Share of Google searches showing an AI summary (Pew)
- Weekly ChatGPT users (OpenAI, Oct 2025)
- 800MWeekly ChatGPT users (OpenAI, Oct 2025)
Averages across Digital Squad client accounts. Individual results vary. We show you a realistic range for your situation on the audit call.
Trusted by teams at
Why AI search is skipping your brand
You may rank well and still never appear in an AI answer. AI engines pick sources differently from a list of ten blue links.
Fewer clicks reach your site
Pew Research found that when a Google AI summary appeared, people clicked a regular search result in 8% of visits, compared with 15% when there was no summary. Only 1% clicked a link inside the summary. Ranking alone no longer guarantees the visit.
Your answers are buried
AI engines pull short, clear passages that answer a question directly. Long intros, vague copy and key facts hidden in images or PDFs make your pages hard to quote, even when they rank.
AI doesn't know who you are
Engines lean on consistent facts about an entity: who you are, what you do, where you operate and who vouches for you. Inconsistent listings, thin about pages and no third-party mentions leave you out of the answer.
Nobody is measuring it
Most analytics can't show when ChatGPT or an AI Overview mentions your brand. Without tracking, teams can't tell whether AI search is helping, hurting or ignoring them.
A program built to get you cited
We start from strong SEO, then make your content easy for AI engines to understand, trust and quote, and we track where you appear.
1.5B+
Monthly AI Overviews users (Alphabet, Apr 2025)
8% vs 15%
Click rate with vs without an AI summary (Pew, 2025)
~18%
Share of Google searches showing an AI summary (Pew)
800M
Weekly ChatGPT users (OpenAI, Oct 2025)
Everything in the engagement.
No line items appearing on month-three invoices. This is the full scope, written down.
AI visibility audit
We test the questions your buyers ask across Google AI Overviews, ChatGPT, Perplexity and Gemini, and record where you appear, where competitors appear and which sources get cited.
Answer-first content
Key pages rewritten so each section opens with a clear, quotable answer, backed by specifics: numbers, steps, definitions and comparisons.
Schema and structured data
Organization, product, service, FAQ, article and author markup so engines can read your facts reliably and connect them to your brand.
Entity and brand consistency
Consistent facts about your company across your site, Google Business Profile, directories, Wikipedia-style sources and social profiles.
Third-party mentions
Digital PR, expert commentary and data studies that get your brand discussed on sites AI engines already trust and cite.
Technical access for AI crawlers
Fast, crawlable pages, clean HTML for key content and a reviewed robots.txt, so AI crawlers you want can read your site.
Citation tracking
Recurring checks of a fixed question set across AI engines, plus referral tracking from AI tools in your analytics.
Reporting that ties to revenue
AI mentions, citations and referral traffic reported next to organic search, leads and pipeline, so you can see what it's worth.
How this actually runs.
You always know what's happening this week, what's next, and who's doing it.
Benchmark AI visibility
Weeks 1–2Build the question set your buyers ask, test it across AI engines and record mentions, citations and competitors. This is your baseline.
Fix the foundation
Weeks 2–5Technical access, schema, entity facts and site structure. AI engines need to read and trust your site before content can win.
Rewrite for answers
Month 2+Priority pages restructured with clear answers, supporting detail and sources. New content planned around the questions where you're missing.
Earn outside mentions
Month 3+PR, data studies and expert placements that put your brand on the sources AI engines cite most in your category.
Track and expand
OngoingRe-test the question set, report changes and expand to new topics and engines as AI search keeps shifting.
Real projects. Real numbers.
AI Search engagements where we can show you exactly what moved and why.
Scoped from your actual brief.
No rate card, no guessing games. Fill in what you actually need and we'll come back with a real number scoped to it.
AI Visibility Audit
Teams that want to know where they stand in AI search.
Scoped to your brief
- Question set built from your buyers
- Testing across 4 AI engines
- Competitor citation analysis
- Technical and schema review
- Prioritized action plan
GEO Program
Brands competing to be cited in their category.
Scoped to your brief
- Everything in the audit
- Monthly citation tracking
- 8 answer-first page rewrites/month
- Schema and entity work
- Digital PR for third-party mentions
- Dedicated strategist
- Monthly reporting tied to pipeline
Enterprise
Large sites, multiple brands or many markets.
Scoped to your brief
- Programmatic answer content
- Multi-brand entity management
- Custom AI monitoring dashboards
- International and multi-language
- Integration with your SEO program
All engagements start with a free audit. Prices exclude media spend, which you pay directly to the platforms on accounts you own.
AI Search questions, answered straight.
Including the ones where the honest answer is “you probably don't need us for that.”
GEO is the work of making your content the source AI tools quote when they generate an answer. It builds on SEO: crawlable pages, strong content and authority, plus content shaped into clear, quotable answers and consistent facts about your brand.
Often paired with
Ready to fix this properly?
AI Overviews, ChatGPT and Perplexity now answer many questions directly. If your brand isn't one of the sources they cite, you're invisible at the moment people decide. We make your content the answer they quote.
Our commitment: If we don't deliver the audit, baseline and first round of fixes on schedule, the next month is free.